(Video) The Biggest Threat to Transformation: The Human Factor

March 2014 HTRAC Midwest Council Meeting


  • Information/Data Sharing 
  • Big Data / Informatics 
  • Cloud Computing 
  • Data Integrity & Security 
  • Population Management
  • Interoperability 
  • mHealth 
  • Privacy 
  • Telemedicine 
  • Access Management 
  • Compliance 
  • HIE
  • ACOs

Jessica Jorgensen
Jessica Jorgensen Senior Strategist, Healthcare – Emerging Markets


Senior Strategist, Healthcare – Emerging Markets at NetApp


Jessica Jorgensen has more than 20 years of experience serving in a consultative role to major software and hardware manufacturers, primarily serving the healthcare vertical and advising on middleware solutions (integration technologies and business process management solutions), healthcare applications (disease management, clinical trials, and call center solutions). She’s been a partner advisor on Microsoft’s LIVE PAC and worked on the Marathon Technologies/Microsoft Hyper-V product integration of high availability and fault tolerant technologies. Jessica has worked closely with Microsoft and Oracle systems integrators and a variety of value added resellers to develop solutions critical to serving marketplace needs. At NetApp, she is responsible for strategic healthcare vertical GTM programming, cross-functional coordination of the business units that deliver value to the healthcare market. She co-spears c-level executive programming and NetApp’s healthcare CXO advisory board council.

HealthTech Speaking Presentations:

The Biggest Threat to Transformation: The Human Factor

The Biggest Threat to Transformation: The Human Factor


John Mattison, Chief Medical Information Officer, Kaiser Permanente
Jessica Jorgensen, Senior Strategist, Healthcare – Emerging Markets, NetApp
Dr. Timothy C. Birdsall, Chief Medical Information Officer, Cancer Treatment Centers of America
Robert Sheesley, Sr. Director, Enterprise Architecture Lead Strategy, Innovation & Architecture, Mylan
Jim Hauenstein, CIO, Enloe Medical Center
Steve Heilman, VP and CMIO, Norton Healthcare

Session Description: People are at the very core of every organization, every process, and every program. And the ‘people impact’ occurring from the transformation resulting from healthcare IT has become undeniable. In this session, insights will be gained from senior executives who have successfully overcome the challenges related to managing such organizational transformation.

Learning Objectives:

  • Educating and receive approval from the Organization’s Executives on the Challenge
  • Educate Your Organization: What is Driving Transformation
  • Building a Sustainable High Performance Team throughout the Life Cycle of a Long Transformational Project
  • Rolling the DICE
  • A Critical Element: Diagnosing Resistance